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","delivery":"<p>We deliver to the UK, Channel Islands and Isle of Man.</p> \n<br/>\n<p>Standard delivery (1 - 5 business days): from £6.95</p> \n<p>Express delivery (1 - 2 business days): from £9.95 </p> \n<p>Rug delivery: from £20.00</p> \n<p>Furniture delivery: from £20.00</p>\n<p>Large furniture delivery: £90.00</p>\n<p>Made to order furniture delivery (10 - 12 weeks): from £50.00</p>\n<p>Paint: (3 - 5 business days): £6.95 </p>\n<p>Paint sample pots delivery: Free (3 - 5 business days)</p> \n<p>Fabric &amp; Wallpaper sample delivery: Free if you order 4 or more samples</p>\n<br/>\n<p><strong>Not going to be in?</strong></p>\n<p>No problem, your order can be delivered to a UPS collection point near you (excludes: rugs &amp; furniture)</p>\n<br/>\n<p><strong>&quot;Click &amp; Collect&quot; your order from one of our London flagship stores for free (excludes: rugs &amp; furniture)</strong></p>\n<br/>\n<p>For more information and T&amp;Cs, please visit our <a style=\"display: inline-block;\" href=\"l1144\" rel=\"nofollow\">Delivery &amp; Returns Information page</a></p>","deliveryHTMLSection":"<!-- Upholstered Furniture -->\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"section grey-section mb-2\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t<h4>UPHOLSTERED FURNITURE</h4>\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"section-body\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i>Our furniture is made to order and cannot be returned unless faulty. Please see our furniture Measuring and Fitting Instructions in the Fit Guide section to make sure that your chosen piece can be delivered and will fit in your home.</i>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<strong>Medium furniture</strong>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i>(Including: Upholstered Chairs &amp; Ottomans)\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<br/>Made to order within 10 - 12 weeks</i>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<u>Standard Delivery 3 - 7 business days</u>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid mt-2 mb-3 gap-1\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">UK</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£50.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">Channel Islands</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£110.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">Isle of Man</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£110.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</div>\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<u>Optional White Glove Delivery Service up to 14 days*</u>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid mt-2 mb-4 gap-1\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">UK Mainland</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£50.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<!--<div class=\"g-col-9\">Channel Islands</div><div class=\"g-col-3\">£110.00</div>-->\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<!--<div class=\"g-col-9\">Isle of Man</div><div class=\"g-col-3\">£110.00</div>-->\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<strong>Large furniture</strong>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i>(Including: Upholstered Beds, Daybeds, Headboards, Sofas &amp; Mattresses)\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<br/>Made to order within 10 - 12 weeks</i>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<u>Standard Delivery 3 - 7 business days</u>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid mt-2 mb-3 gap-1\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">UK</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£90.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">Channel Islands</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£110.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">Isle of Man</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£110.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</div>\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"mb-3\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<u>Optional White Glove Delivery Service up to 14 days*</u>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid mt-2 mb-4 gap-1\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">UK Mainland</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£90.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<!--<div class=\"g-col-9\">Channel Islands</div><div class=\"g-col-3\">£110.00</div>-->\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<!--<div class=\"g-col-9\">Isle of Man</div><div class=\"g-col-3\">£110.00</div>-->\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</div>\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t</div>\t\r\n\t\t\t\t\t\t\t\t\t\t\t</div>","urlKeywords":"/en-gb/chair/florence-chair/p21025","isRugOrRunner":false,"urlSemantics":"chair/florence-chair","videoUrl":null,"videoThumbnail":null,"productTypeHtmlSection":{"HtmlSectionID":0,"ImageIDs":[170127,170128,170129],"Hotspots":[]},"productTypeHtmlSectionImageHotspots":[],"googleHrefs":[{"hreflang":"en-gb","href":"https://www.designersguild.com/en-gb/chair/florence-chair/p21025"}],"pinterestImageId":63176,"breadcrumb":"<li><a href=\"/en-gb/chairs-designers-guild/l1347\">CHAIRS FOR SALE</a></li><li><span>Florence Chair</span></li>","Images":[{"imageId":63176,"templateImageId":2,"altText":"Florence Chair - White Buttons - Walnut Leg - Cassia Grass","titleText":"Florence Chair - White Buttons - Walnut Leg - Cassia Grass","sortOrder":0,"maxWidth":1024},{"imageId":168762,"templateImageId":2,"altText":null,"titleText":null,"sortOrder":1,"maxWidth":1024},{"imageId":168760,"templateImageId":2,"altText":null,"titleText":null,"sortOrder":2,"maxWidth":1024},{"imageId":168759,"templateImageId":2,"altText":null,"titleText":null,"sortOrder":3,"maxWidth":1024},{"imageId":57166,"templateImageId":2,"altText":"Cassia - Grass Cutting","titleText":"Cassia - Grass Cutting","sortOrder":4,"maxWidth":1024},{"imageId":112605,"templateImageId":2,"altText":null,"titleText":null,"sortOrder":5,"maxWidth":1024}],"RelatedSearches":[],"CustomCanonical":"https://www.designersguild.com/en-gb/chair/florence-chair/p21019","PageJSON":"{\"productPageId\":21025,\"productTypeId\":63,\"heading\":\"Florence Chair\",\"subHeading\":\"Cassia - Grass, White Buttons, Walnut Leg\",\"akaHeading\":null,\"shortHeading\":\"Florence Dewberry\",\"category\":\"Furniture > Chairs\",\"brand\":\"Designers Guild\",\"description\":\"<p>Inspired by a 20th century design with a curvaceous back and subtle sloping arm detail, the Florence is the perfect accent piece for any home. Large buttons add interest All models are offered with hand tapered solid beech legs in a walnut finish. Our chairs are handcrafted in the UK. Also available as a 2-seat sofa. </p><p>Shown here upholstered in Cassia Velvet, a luxurious anti-crease velvet with a distinctive matt finish. </p>\",\"deliveryHTMLSection\":\"<!-- Upholstered Furniture -->\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"section grey-section mb-2\\\">\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<h4>UPHOLSTERED FURNITURE</h4>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"section-body\\\">\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<i>Our furniture is made to order and cannot be returned unless faulty. Please see our furniture Measuring and Fitting Instructions in the Fit Guide section to make sure that your chosen piece can be delivered and will fit in your home.</i>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<strong>Medium furniture</strong>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<i>(Including: Upholstered Chairs &amp; Ottomans)\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<br/>Made to order within 10 - 12 weeks</i>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<u>Standard Delivery 3 - 7 business days</u>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"grid mt-2 mb-3 gap-1\\\">\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-9\\\">UK</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-3\\\">£50.00</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-9\\\">Channel Islands</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-3\\\">£110.00</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-9\\\">Isle of Man</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-3\\\">£110.00</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</div>\\t\\t\\t\\t\\t\\t\\t\\t\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<u>Optional White Glove Delivery Service up to 14 days*</u>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"grid mt-2 mb-4 gap-1\\\">\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-9\\\">UK Mainland</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-3\\\">£50.00</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<!--<div class=\\\"g-col-9\\\">Channel Islands</div><div class=\\\"g-col-3\\\">£110.00</div>-->\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<!--<div class=\\\"g-col-9\\\">Isle of Man</div><div class=\\\"g-col-3\\\">£110.00</div>-->\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<strong>Large furniture</strong>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<i>(Including: Upholstered Beds, Daybeds, Headboards, Sofas &amp; Mattresses)\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<br/>Made to order within 10 - 12 weeks</i>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<u>Standard Delivery 3 - 7 business days</u>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"grid mt-2 mb-3 gap-1\\\">\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-9\\\">UK</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-3\\\">£90.00</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-9\\\">Channel Islands</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-3\\\">£110.00</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-9\\\">Isle of Man</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-3\\\">£110.00</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</div>\\t\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<p class=\\\"mb-3\\\">\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<u>Optional White Glove Delivery Service up to 14 days*</u>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</p>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"grid mt-2 mb-4 gap-1\\\">\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-9\\\">UK Mainland</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-3\\\">£90.00</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<!--<div class=\\\"g-col-9\\\">Channel Islands</div><div class=\\\"g-col-3\\\">£110.00</div>-->\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<!--<div class=\\\"g-col-9\\\">Isle of Man</div><div class=\\\"g-col-3\\\">£110.00</div>-->\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</div>\\t\\t\\t\\t\\t\\t\\t\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</div>\\t\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</div>\",\"urlSemantics\":\"chair/florence-chair\",\"breadcrumb\":\"<li><a href=\\\"/en-gb/chairs-designers-guild/l1347\\\">CHAIRS FOR SALE</a></li><li><span>Florence Chair</span></li>\",\"url\":\"/en-gb/chair/florence-chair/p21025\",\"titleTag\":\"Florence | Designers Guild\",\"metaDescription\":\"Inspired by a 20th century design with a curvaceous back and subtle sloping arm detail, the Florence Chair is the perfect accent piece for any home. \",\"reviewAverage\":null,\"reviewCount\":null,\"isNew\":false,\"videoUrl\":null,\"videoThumbnail\":null,\"productTypeHtmlSection\":{\"PageSectionID\":0,\"HTMLSectionID\":0,\"Contents\":\"\\n<div class=\\\"grid gap-3 gap-xl-6 gap-xxl-9\\\">\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-12 g-col-lg-4\\\">\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<a data-preview-overrides=\\\"true\\\" href=\\\"/en-gb/furniture/l1175\\\" target=\\\"_self\\\"><img alt=\\\"Furniture - more in store\\\" width=\\\"3000\\\" height=\\\"3000\\\" loading=\\\"lazy\\\" data-large-image-modal-available=\\\"false\\\" imageId=\\\"170127\\\" data-max-width=\\\"1024\\\" size=\\\"VeryLarge\\\"></a>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-12 g-col-lg-4\\\">\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<a data-preview-overrides=\\\"true\\\" href=\\\"/en-gb/upholstery-fabrics/l1802\\\" target=\\\"_self\\\"><img alt=\\\"Fabrics - make it your own\\\" width=\\\"3000\\\" height=\\\"3000\\\" loading=\\\"lazy\\\" data-large-image-modal-available=\\\"false\\\" imageId=\\\"170128\\\" data-max-width=\\\"1024\\\" size=\\\"VeryLarge\\\"></a>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"g-col-12 g-col-lg-4\\\">\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t<a data-preview-overrides=\\\"true\\\" href=\\\"/en-gb/flagship-stores/l1176\\\" target=\\\"_self\\\"><img alt=\\\"Flagship Stores - come and see us\\\" width=\\\"3000\\\" height=\\\"3000\\\" loading=\\\"lazy\\\" data-large-image-modal-available=\\\"false\\\" imageId=\\\"170129\\\" data-max-width=\\\"1024\\\" size=\\\"VeryLarge\\\"></a>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t\\t</div>\\r\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t </div>\",\"ImageIDs\":[170127,170128,170129]},\"customCanonical\":\"https://www.designersguild.com/en-gb/chair/florence-chair/p21019\",\"templateId\":10,\"isRugOrRunner\":false,\"delivery\":\"<p>We deliver to the UK, Channel Islands and Isle of Man.</p> \\n<br/>\\n<p>Standard delivery (1 - 5 business days): from £6.95</p> \\n<p>Express delivery (1 - 2 business days): from £9.95 </p> \\n<p>Rug delivery: from £20.00</p> \\n<p>Furniture delivery: from £20.00</p>\\n<p>Large furniture delivery: £90.00</p>\\n<p>Made to order furniture delivery (10 - 12 weeks): from £50.00</p>\\n<p>Paint: (3 - 5 business days): £6.95 </p>\\n<p>Paint sample pots delivery: Free (3 - 5 business days)</p> \\n<p>Fabric &amp; Wallpaper sample delivery: Free if you order 4 or more samples</p>\\n<br/>\\n<p><strong>Not going to be in?</strong></p>\\n<p>No problem, your order can be delivered to a UPS collection point near you (excludes: rugs &amp; furniture)</p>\\n<br/>\\n<p><strong>&quot;Click &amp; Collect&quot; your order from one of our London flagship stores for free (excludes: rugs &amp; furniture)</strong></p>\\n<br/>\\n<p>For more information and T&amp;Cs, please visit our <a style=\\\"display: inline-block;\\\" href=\\\"l1144\\\" rel=\\\"nofollow\\\">Delivery &amp; Returns Information page</a></p>\",\"returns\":\"<p>\\n\\tWe hope you will be delighted with your order. However, if for any reason you are not completely satisfied we are happy to offer a refund on most goods returned to us within 30 days from the despatch of your order, provided that you return items along with the specific returns information slips for those items, they are in their original packaging and they are in an unused, resellable condition.\\n</p>\\n<p>\\n\\t<strong>We are unable to offer refunds on any of our mixed to order paint range, our made-to-order bedroom furniture range, upholstery orders and mattresses, or our Fabric &amp; Wallpaper samples. This does not affect your statutory rights.</strong>\\n</p>\\n<p>\\n\\tTo return rugs, you must first contact us on +44 (0)207 893 7760 or via email <a href=\\\"mailto:shoponlineuk@designersguild.com\\\">shoponlineuk@designersguild.com</a>. There is a charge of £25 for this service.\\n</p>\\n<p>\\n\\tFor more information, please <a style=\\\"display: inline-block\\\" href=\\\"l1144\\\" rel=\\\"nofollow\\\">visit our Delivery &amp; Returns Information page</a>.\\n</p>\",\"products\":[{\"productId\":99713,\"code\":\"UFDG5348\",\"orderFormName\":\"Florence Chair - White Buttons - Walnut Legs - Cassia Grass\",\"size\":\"H84 x W68 x D70 cm\",\"brand\":\"Designers Guild\",\"gtin13\":\"5051001858843\",\"images\":[{\"imageId\":63176,\"altText\":\"Florence Chair - White Buttons - Walnut Leg - Cassia Grass\",\"titleText\":\"Florence Chair - White Buttons - Walnut Leg - Cassia Grass\",\"templateImageId\":true,\"maxWidth\":1024}]}],\"images\":[{\"imageId\":63176,\"templateImageId\":2,\"altText\":\"Florence Chair - White Buttons - Walnut Leg - Cassia Grass\",\"titleText\":\"Florence Chair - White Buttons - Walnut Leg - Cassia Grass\",\"sortOrder\":0,\"maxWidth\":1024},{\"imageId\":168762,\"templateImageId\":2,\"sortOrder\":1,\"maxWidth\":1024},{\"imageId\":168760,\"templateImageId\":2,\"sortOrder\":2,\"maxWidth\":1024},{\"imageId\":168759,\"templateImageId\":2,\"sortOrder\":3,\"maxWidth\":1024},{\"imageId\":57166,\"templateImageId\":2,\"altText\":\"Cassia - Grass Cutting\",\"titleText\":\"Cassia - Grass Cutting\",\"sortOrder\":4,\"maxWidth\":1024},{\"imageId\":112605,\"templateImageId\":2,\"sortOrder\":5,\"maxWidth\":1024}],\"alternateColourways\":null,\"reviews\":null,\"hreflangs\":[{\"hreflang\":\"en-gb\",\"href\":\"https://www.designersguild.com/en-gb/chair/florence-chair/p21025\"}],\"relatedProductPages\":[{\"productPageId\":21023,\"heading\":\"Eva Chair\",\"subHeading\":\"Cassia - Grass, White Buttons, Walnut Leg\",\"urlSemantics\":\"chair/eva-chair\",\"url\":\"/en-gb/chair/eva-chair/p21023\",\"imageId\":62960,\"aspectRatio\":1.0,\"reviewAverage\":null,\"reviewCount\":null},{\"productPageId\":16488,\"heading\":\"Ray Chair\",\"subHeading\":\"Cassia - Grass, Walnut Leg\",\"urlSemantics\":\"furniture/ray-chair\",\"url\":\"/en-gb/furniture/ray-chair/p16488\",\"imageId\":64128,\"aspectRatio\":1.0,\"reviewAverage\":null,\"reviewCount\":null},{\"productPageId\":21241,\"heading\":\"Florence Sofa\",\"subHeading\":\"Cassia - Grass, White Buttons, Walnut Leg\",\"urlSemantics\":\"chair/florence-sofa\",\"url\":\"/en-gb/chair/florence-sofa/p21241\",\"imageId\":63079,\"aspectRatio\":1.0,\"reviewAverage\":null,\"reviewCount\":null},{\"productPageId\":16493,\"heading\":\"Otto Small Ottoman\",\"subHeading\":\"Cassia - Grass, Walnut Leg\",\"urlSemantics\":\"furniture/otto-small\",\"url\":\"/en-gb/furniture/otto-small/p16493\",\"imageId\":63284,\"aspectRatio\":1.0,\"reviewAverage\":null,\"reviewCount\":null},{\"productPageId\":21857,\"heading\":\"Brera Lino Alabaster Linen Cushion\",\"subHeading\":\"43 X 43 cm\",\"urlSemantics\":\"cushion/designers-guild/brera-lino-alabaster-plain-white-linen-cushion\",\"url\":\"/en-gb/cushion/designers-guild/brera-lino-alabaster-plain-white-linen-cushion/p21857\",\"imageId\":155547,\"aspectRatio\":1.0,\"reviewAverage\":null,\"reviewCount\":null},{\"productPageId\":25420,\"heading\":\"Alba Midnight Cotton Throw\",\"subHeading\":null,\"urlSemantics\":\"alba-midnight-throw\",\"url\":\"/en-gb/alba-midnight-throw/p25420\",\"imageId\":93234,\"aspectRatio\":1.0,\"reviewAverage\":5.0,\"reviewCount\":1}],\"attributes\":[{\"attributeGroup\":\"Brand\",\"attribute\":\"Designers Guild\"},{\"attributeGroup\":\"Care Instructions\",\"attribute\":\"Specialist clean only\"},{\"attributeGroup\":\"Leg\",\"attribute\":\"Walnut\"}],\"collection\":null,\"wholesaleFurniture\":null,\"relatedSearches\":null}","json":{"productPageId":21025,"productTypeId":63,"heading":"Florence Chair","subHeading":"Cassia - Grass, White Buttons, Walnut Leg","akaHeading":null,"shortHeading":"Florence Dewberry","category":"Furniture > Chairs","brand":"Designers Guild","description":"<p>Inspired by a 20th century design with a curvaceous back and subtle sloping arm detail, the Florence is the perfect accent piece for any home. Large buttons add interest All models are offered with hand tapered solid beech legs in a walnut finish. Our chairs are handcrafted in the UK. Also available as a 2-seat sofa. </p><p>Shown here upholstered in Cassia Velvet, a luxurious anti-crease velvet with a distinctive matt finish. </p>","deliveryHTMLSection":"<!-- Upholstered Furniture -->\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"section grey-section mb-2\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t<h4>UPHOLSTERED FURNITURE</h4>\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"section-body\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i>Our furniture is made to order and cannot be returned unless faulty. Please see our furniture Measuring and Fitting Instructions in the Fit Guide section to make sure that your chosen piece can be delivered and will fit in your home.</i>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<strong>Medium furniture</strong>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i>(Including: Upholstered Chairs &amp; Ottomans)\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<br/>Made to order within 10 - 12 weeks</i>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<u>Standard Delivery 3 - 7 business days</u>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid mt-2 mb-3 gap-1\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">UK</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£50.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">Channel Islands</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£110.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">Isle of Man</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£110.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</div>\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<u>Optional White Glove Delivery Service up to 14 days*</u>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid mt-2 mb-4 gap-1\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">UK Mainland</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£50.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<!--<div class=\"g-col-9\">Channel Islands</div><div class=\"g-col-3\">£110.00</div>-->\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<!--<div class=\"g-col-9\">Isle of Man</div><div class=\"g-col-3\">£110.00</div>-->\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<strong>Large furniture</strong>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i>(Including: Upholstered Beds, Daybeds, Headboards, Sofas &amp; Mattresses)\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<br/>Made to order within 10 - 12 weeks</i>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<u>Standard Delivery 3 - 7 business days</u>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid mt-2 mb-3 gap-1\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">UK</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£90.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">Channel Islands</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£110.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">Isle of Man</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£110.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</div>\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"mb-3\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<u>Optional White Glove Delivery Service up to 14 days*</u>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid mt-2 mb-4 gap-1\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-9\">UK Mainland</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-3\">£90.00</div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<!--<div class=\"g-col-9\">Channel Islands</div><div class=\"g-col-3\">£110.00</div>-->\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<!--<div class=\"g-col-9\">Isle of Man</div><div class=\"g-col-3\">£110.00</div>-->\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t</div>\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t</div>\t\r\n\t\t\t\t\t\t\t\t\t\t\t</div>","urlSemantics":"chair/florence-chair","breadcrumb":"<li><a href=\"/en-gb/chairs-designers-guild/l1347\">CHAIRS FOR SALE</a></li><li><span>Florence Chair</span></li>","url":"/en-gb/chair/florence-chair/p21025","titleTag":"Florence | Designers Guild","metaDescription":"Inspired by a 20th century design with a curvaceous back and subtle sloping arm detail, the Florence Chair is the perfect accent piece for any home. ","reviewAverage":null,"reviewCount":null,"isNew":false,"videoUrl":null,"videoThumbnail":null,"productTypeHtmlSection":{"PageSectionID":0,"HTMLSectionID":0,"Contents":"\n<div class=\"grid gap-3 gap-xl-6 gap-xxl-9\">\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-12 g-col-lg-4\">\r\n\t\t\t\t\t\t\t\t\t\t\t<a data-preview-overrides=\"true\" href=\"/en-gb/furniture/l1175\" target=\"_self\"><img alt=\"Furniture - more in store\" width=\"3000\" height=\"3000\" loading=\"lazy\" data-large-image-modal-available=\"false\" imageId=\"170127\" data-max-width=\"1024\" size=\"VeryLarge\"></a>\r\n\t\t\t\t\t\t\t\t\t\t</div>\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-12 g-col-lg-4\">\r\n\t\t\t\t\t\t\t\t\t\t\t<a data-preview-overrides=\"true\" href=\"/en-gb/upholstery-fabrics/l1802\" target=\"_self\"><img alt=\"Fabrics - make it your own\" width=\"3000\" height=\"3000\" loading=\"lazy\" data-large-image-modal-available=\"false\" imageId=\"170128\" data-max-width=\"1024\" size=\"VeryLarge\"></a>\r\n\t\t\t\t\t\t\t\t\t\t</div>\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"g-col-12 g-col-lg-4\">\r\n\t\t\t\t\t\t\t\t\t\t\t<a data-preview-overrides=\"true\" href=\"/en-gb/flagship-stores/l1176\" target=\"_self\"><img alt=\"Flagship Stores - come and see us\" width=\"3000\" height=\"3000\" loading=\"lazy\" data-large-image-modal-available=\"false\" imageId=\"170129\" data-max-width=\"1024\" size=\"VeryLarge\"></a>\r\n\t\t\t\t\t\t\t\t\t\t</div>\r\n\t\t\t\t\t\t\t\t\t </div>","ImageIDs":[170127,170128,170129]},"customCanonical":"https://www.designersguild.com/en-gb/chair/florence-chair/p21019","templateId":10,"isRugOrRunner":false,"delivery":"<p>We deliver to the UK, Channel Islands and Isle of Man.</p> \n<br/>\n<p>Standard delivery (1 - 5 business days): from £6.95</p> \n<p>Express delivery (1 - 2 business days): from £9.95 </p> \n<p>Rug delivery: from £20.00</p> \n<p>Furniture delivery: from £20.00</p>\n<p>Large furniture delivery: £90.00</p>\n<p>Made to order furniture delivery (10 - 12 weeks): from £50.00</p>\n<p>Paint: (3 - 5 business days): £6.95 </p>\n<p>Paint sample pots delivery: Free (3 - 5 business days)</p> \n<p>Fabric &amp; Wallpaper sample delivery: Free if you order 4 or more samples</p>\n<br/>\n<p><strong>Not going to be in?</strong></p>\n<p>No problem, your order can be delivered to a UPS collection point near you (excludes: rugs &amp; furniture)</p>\n<br/>\n<p><strong>&quot;Click &amp; Collect&quot; your order from one of our London flagship stores for free (excludes: rugs &amp; furniture)</strong></p>\n<br/>\n<p>For more information and T&amp;Cs, please visit our <a style=\"display: inline-block;\" href=\"l1144\" rel=\"nofollow\">Delivery &amp; Returns Information page</a></p>","returns":"<p>\n\tWe hope you will be delighted with your order. However, if for any reason you are not completely satisfied we are happy to offer a refund on most goods returned to us within 30 days from the despatch of your order, provided that you return items along with the specific returns information slips for those items, they are in their original packaging and they are in an unused, resellable condition.\n</p>\n<p>\n\t<strong>We are unable to offer refunds on any of our mixed to order paint range, our made-to-order bedroom furniture range, upholstery orders and mattresses, or our Fabric &amp; Wallpaper samples. This does not affect your statutory rights.</strong>\n</p>\n<p>\n\tTo return rugs, you must first contact us on +44 (0)207 893 7760 or via email <a href=\"mailto:shoponlineuk@designersguild.com\">shoponlineuk@designersguild.com</a>. There is a charge of £25 for this service.\n</p>\n<p>\n\tFor more information, please <a style=\"display: inline-block\" href=\"l1144\" rel=\"nofollow\">visit our Delivery &amp; Returns Information page</a>.\n</p>","products":[{"productId":99713,"code":"UFDG5348","orderFormName":"Florence Chair - White Buttons - Walnut Legs - Cassia Grass","size":"H84 x W68 x D70 cm","brand":"Designers Guild","gtin13":"5051001858843","images":[{"imageId":63176,"altText":"Florence Chair - White Buttons - Walnut Leg - Cassia Grass","titleText":"Florence Chair - White Buttons - Walnut Leg - Cassia Grass","templateImageId":true,"maxWidth":1024}]}],"images":[{"imageId":63176,"templateImageId":2,"altText":"Florence Chair - White Buttons - Walnut Leg - Cassia Grass","titleText":"Florence Chair - White Buttons - Walnut Leg - Cassia Grass","sortOrder":0,"maxWidth":1024},{"imageId":168762,"templateImageId":2,"sortOrder":1,"maxWidth":1024},{"imageId":168760,"templateImageId":2,"sortOrder":2,"maxWidth":1024},{"imageId":168759,"templateImageId":2,"sortOrder":3,"maxWidth":1024},{"imageId":57166,"templateImageId":2,"altText":"Cassia - 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Florence Chair

Designers Guild
Cassia - Grass, White Buttons, Walnut Leg

20% OFF



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Florence Chair - White Buttons - Walnut Leg - Cassia Grass
Item Florence Chair - White Buttons - Walnut Legs - Cassia Grass Size H84 x W68 x D70 cm Colour Dewberry Code UFDG5348
was £975
now £780
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True
Made to order (8-10 weeks)

Inspired by a 20th century design with a curvaceous back and subtle sloping arm detail, the Florence is the perfect accent piece for any home. Large buttons add interest All models are offered with hand tapered solid beech legs in a walnut finish. Our chairs are handcrafted in the UK. Also available as a 2-seat sofa.

Shown here upholstered in Cassia Velvet, a luxurious anti-crease velvet with a distinctive matt finish.

Our chairs are handcrafted in the UK and come fully assembled. Due to the handcrafted nature of our furniture all dimensions are approximate with a tolerance of 2cms.

Please refer to the chart in our Measuring and Fitting Instructions.

Brand
Designers Guild
Care Instructions
Specialist clean only
Leg
Walnut
No reviews are available for this product yet.

UPHOLSTERED FURNITURE

Our furniture is made to order and cannot be returned unless faulty. Please see our furniture Measuring and Fitting Instructions in the Fit Guide section to make sure that your chosen piece can be delivered and will fit in your home.

Medium furniture

(Including: Upholstered Chairs & Ottomans)
Made to order within 10 - 12 weeks

Standard Delivery 3 - 7 business days

UK
£50.00
Channel Islands
£110.00
Isle of Man
£110.00

Optional White Glove Delivery Service up to 14 days*

UK Mainland
£50.00

Large furniture

(Including: Upholstered Beds, Daybeds, Headboards, Sofas & Mattresses)
Made to order within 10 - 12 weeks

Standard Delivery 3 - 7 business days

UK
£90.00
Channel Islands
£110.00
Isle of Man
£110.00

Optional White Glove Delivery Service up to 14 days*

UK Mainland
£90.00
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